25 Facebook Facts and Statistics
- 30 million businesses now have a Facebook Fan Page.
- 19 million businesses have optimized their Fan Page for mobile.
- Businesses are paying 122% more per ad unit on Facebook than they did just a year ago.
- 1.5 million businesses now spend money on Facebook ads.
- 399 million Facebook users only use Facebook on mobile each month.
- 829 million people use Facebook on a daily basis, an increase from 802 million last quarter.
Facebook Daily Active Users
- 654 million people use Facebook on mobile on a daily basis, an increase from 609 million last quarter.
- 1.32 billion people log on to Facebook at least once each month, an increase from 1.28 billion last quarter.
- 63% of Facebook users engage on a daily basis.
- 1.07 billion people use Facebook on their mobile device each month, an increase from 1.01 billion last quarter.
- The average Facebook user spends 40 minutes a day on the platform.
- 12b messages are sent per day through Facebook.
- Facebook messenger is used by 250 million people each month.
- Instagram is used by 200 million people each month.
- Businesses spent $2.66 billion on Facebook advertising, an increase from $2.27 billion last quarter.
- Mobile advertising revenue represented 62% of advertising revenue during the second quarter of 2014, a 41% increase year over year.
- Facebook users bought $234 million dollars worth of virtual goods and gifts on Facebook over the last quarter.
- Facebook engagement topped 1 billion during the world cup.
- Twice as many people now watch videos on Facebook in their feed compared to just six months ago.
- The majority ($1.175B) of Facebook’s revenue comes from US and Canada with Europe in a close second at $757 million.
Facebook Revenue Per Location
- Facebook made an average of $6.44 from US and Canadian users in Q2 compared to $.86 from the rest of the world (total revenue divided by total user base).
- Facebook made $1.39 billion in net income during the second quarter of 2014.
- People search 1 billion times per day on Facebook.
- From June 12-July 13th 350 million people joined the conversation on Facebook related to the world cup generating 3 billion interactions (posts, comments, and likes).
- 80% of the top apps on iOS and Android use Facebook Login.
0 comments:
Post a Comment